On Thursday the 10th of January Paolo Ferrarini presented the book “Real Fashion Trends” at Florence’s Polimoda. An occasion to talk with teachers and students about the techniques and practices of coolhunting.
On the 10th of December 2007 Francesco Morace and Paolo Ferrarini presented “Real Fashion Trends: the cool-hunter guide” to the Public Relations and Advertising students of the Faculty of Scienze della Comunicazione e dello Spettacolo at IULM in Milan. Nello Barile and Alberto Abruzzese took part.
On the 8th of November 2007 the book “Real Fashion Trends: the cool-hunter guide” was presented to the public at Triennale di Milano. As well as Francesco Morace, the editor of the book and founder of Future Concept Lab, there was Elio Fiorucci (Stylist and a point of reference for every cool hunter), Valentina Ventrelli […]